How To Use Pinterest To Create A Vision Board For Your Business

Vision Boards are nothing new, but I only came across them by chance 10 years ago.

I remember arriving at my sister’s house with just a suitcase after recently returning to the UK following a 5-year hiatus abroad. I had no job, no relationship and very little self-belief.

Then one day while reading a self-help book, I came across the concept of a Vision Board.

The author explained that a Vision Board is a collage of images that represents the things you want in your life – people, possessions, experiences, situations, values and so on.

At the time, I had nothing to lose so I threw myself into creating a Vision Board of my own. I gathered some magazines from around the house and spent the next few hours earnestly clipping and gluing inspiring images and words onto a large poster board.

In no time at all, I had created a Vision Board containing images of my perfect home, everything I wanted in my ideal partner and my vision for my coaching and consulting business. I had no idea how to attract these things so promptly forgot all about it.

Fast forward 3 years: I had bought my own 2-bedroom apartment in London, set up a fulfilling coaching business that would earn me 6 figures and met my soul-mate.

Vision Boards Really Work

How did this happen so quickly?

Looking back, I can trace everything back to the intentions I laid out that day on my very first Vision Board. Needless to say I’ve become a huge fan of Vision Boards and now make it a practice to revisit my business and personal goals on my Vision Board daily.

And I’m not the only one.

Many of you may have seen the movie The Secret, where motivational speaker and success coach John Assaraf explains how he put an image of his dream home onto his Vision Board and 5 years later he had moved into that EXACT house (not one like it, but the exact same one!) without realizing. In case you haven’t here’s the video of John Assaraf explaining the incredible story of his Vision Board 

So this year, if you do nothing else, I urge you to create a Vision Board for your life and your business.

How To Create A Vision Board

You can create a Vision Board the old-fashioned way by using a piece of poster board or stiff card, and manually cutting and gluing images onto it.

Or better still why not use Pinterest and take visioning and goal-setting to a whole new level?

Many individuals and businesses are already using their Pinterest account to raise awareness about their business or brand and drive traffic to their websites. But very few people realize that Pinterest can also be a powerful way to help them achieve their goals by creating a dedicated Vision Board.

Not only does Pinterest give you access to millions of photos, but if your board is public you can also use it to engage your audience, store useful pins and garner support and feedback for your business, product or services.

Getting Started With Your Vision Board On Pinterest

If you haven’t already, join Pinterest and follow the steps outlined in this post to set up your Vision board correctly. Then  grab the Pin It bookmarklet from the Pinterest homepage and drag it into your browser tool bar.

In just a few seconds you’ll be able to pin inspiring images from all over the web onto your Vision Board. You can also search within Pinterest using your main keywords and repin great images from other people’s boards onto your Vision Board.

Want to make your board private? No problem.

Pinterest’s new secret boards feature is perfect for keeping your Vision Board away from prying eyes. Just create a new board as normal and move the slider to ON in the settings menu in order to activate the secret feature. (It’s worth remembering that if you ever decide to make your Vision Board public, you won’t be able to make it secret again).

So now you know how to create a Vision Board on Pinterest, here are 3 compelling reasons why doing so can help you achieve your goals faster than you imagined.

#1 Vision Boards Help You Visualize Goals

The purpose of a Vision Board is to help you “see” what it is you’re striving for and in business terms, this could be your individual business goals or indeed your actual business plan.

The problem with traditional business plans is that after you’ve spent hours putting them together, they very often get stuffed in a drawer and forgotten about.

By creating a Vision Board on Pinterest you not only have a visual representation of your business plan, but one that is dynamic and that allows you to view and experience your business goals on a daily basis.

This is how Vision Boards are intended to be used and what makes them such powerful tools in the manifestation process.

Remember that Pinterest allows you to add different types of pins to your boards. So play around with a variety of formats – video, infographics, tutorials – as well as static 2D images on your Vision Board to bring your goals to life.

By building a bold, bright and beautiful 3-dimensional collage of the goals you want to achieve in your life and your business, you’ll start to find ways to make them happen.

#2 Your Vision Board Can Focus Your Mind

The mind is a fickle thing, easily distracted and adept at dreaming up one thousand and one ways to achieve your goals, or reasons why you can’t do something.

The pictures and images you add to your Vision Board can therefore help you stay on track, keep you focused and ensure you steadily work towards the achievement of your goals.

That’s why it is important to be specific when collecting images for your Vision Board.

A Vision Board will force you to think about the details of your business including long-range and short-term goals.

Get clear and ask yourself how much you want to be earning in 1 year, 3 years and 5 years?  What do you want your brand to stand for? What will your offices look like? What kind of employees do you want to hire?

And don’t forget personal, emotional and spiritual goals such as feelings you’d like to experience, people you’d like to attract into your life,  places you’d like to visit, lifestyle goals like your health, relationships and personal achievements such as becoming an expert in your niche or writing a book.

If you need some inspiration, follow brands you admire on Pinterest and pin images from their boards onto your Vision Board. In the caption area detail what you like about them or what you could do differently or better.

Pinterest is also great for market intelligence, especially if you make your board secret to start with. Secret boards enable you to track what your competitors are up to and pin and repin from their boards whilst staying under the radar.

Really? Yep.

The original pinner won’t get notified about the secret repin, nor who repinned it, or what board it was repinned to. So give them a go.

#3 Vision Boards As A Source Of Inspiration

Starting or growing a business can be tough and there will be times when you feel overwhelmed, confused or simply demotivated, leading you to question whether it’s worth the pain.

Taking a few moments to look at your Vision Board each day can help you feel more energized and inspired. It will remind you of your goals and help you tap into your WHY, or the reasons you started your business in the first place.

It will help reignite the spark inside of you and keep you moving forwards despite the doubts and challenges.

If your board is public, why not invite your followers to provide ideas about a business challenge or a new idea you have in the pipeline?

This type of feedback can be extremely valuable first-hand market research and help you re-evaluate a concept or gauge the response of your target market well before you launch a new product line.

View Your Vision Board Daily

Creating a Vision Board on Pinterest will not only serve as a daily reminder of what you are striving for but your mind will also hone in on and attract the people, events and opportunities you need to help achieve success faster.

Have you ever created a Vision Board, if so how has it helped you with your personal and professional goals? Please comment and share below.

Picture source: Alexandria Mezzano LaNier via Compfight

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